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Talks and Workshops
- Who Will Win the Content Marketing War? "Content marketing" is the buzzword of the year. Suddenly, big traditional media brands are getting into a game that individual bloggers and small agencies have been playing for more than a decade – and that smart marketers have been playing since the dawn of the printed word. Do these new players change the rules? And how can you capitalize on this resurgent trend without being a lemming on the cliff?
- Brand Protection and Social Media In the era of telecommuting and coffee shop branch offices, Facebook has replaced the watercooler, LinkedIn is the new resume and Skype is the new boardroom. Let’s face it. Your online ‘brand’ has become your most public persona. Along with the vast benefits that social media bring a new world has opened up for fraud, misinformation and brand abuse. Holmes will arm you with brand protection tactics that he employs for his clients.
- What I Learned After 2 Million Views on YouTube Every minute 72 hours of video is uploaded to YouTube. Make videos they say. Videos for SEO they say. However, you’ve got a lot of competition. Join us as A.J. Wood discusses how he built his brand around YouTube. Learn what he did well, and where he fell short. Listen as A.J. tells you how he put his brand in front of the right people to get the results he wanted.
- Effective, Affordable Video Techniques for Small Business Video doesn't have to be expensive. You can do more with consumer-level technology than ever before. Robert will share tips that can make your video production look as professional as possible on a small-business budget.
- How to Develop & Execute Your Content Strategy Content is the best way to engage potential customers, but creating it is one of the most challenging things for businesses. But it doesn’t have to be! Come learn how 82% of marketers use content to drive sales. You’ll leave ready to create your own Content Strategy that you can execute yourself. Bring your questions and be ready to participate in an interactive session that will you laughing.
- How to Think Like Da Vinci Within his sketchbooks, Leonardo thinks scientifically and creatively. We see sketches of futuristic devices and detailed drawings of human anatomy. We see sketches of weapons, flowers, soldiers, flying machines, horses, and more. For Da Vinci, his sketches were his visual thoughts. Learn techniques to assemble and organize your thoughts like Da Vinci.
- Your Video Content Strategy for Social Media Dominance Chris Yates will show you how to develop your own video content into powerful media brand. Chris Yates is a master of authentic and entertaining video storytelling for social media platforms. He brings 20+ years of Broadcast TV experience—on both sides of the camera—to the realm of video production.
- Using Pinterest for Traffic, Leads and Customers As one of the leading social networks, Pinterest has been proven to drive traffic and generate sales. In this interactive session, learn how utilize all that Pinterest has to offer to drive traffic to your site and how to build trust and loyalty through Pinterest to keep them coming back for more.
- Adding Personality to Your Business J. Schuh will introduce you to the 4 core personality types and the 16 subtypes. You will understand how the characteristics of these personality types affect your business. This presentation will leave you with realizations about your customers, your employees, and maybe even yourself.
- 50 Tips Every New Podcaster Should Know If you have ever thought about creating your own podcast this session is a must. Gary will give you Tips, and information that will help you get your podcast off the ground. Gary will give out these 50 Great Tips in this rapid fire presentation that both new, and experienced podcasters will enjoy.
- Rising Above the Human Capital – Why Having A Loud Unique Digital Profile Matters Tiffany will discuss how every aspect of our lives is being driven by Moore’s Law. She talks about the demands of the Hyperconnected Economy and how we must learn new tech skills quickly and frequently. She explains the importance of developing a strong digital profile and how to use our profiles to rise above the human capital.
- Marketing Your Kindle eBook The Power of the Book is worth more than the Book! Gain new ways to share your content, brand yourself, gain authority, drive more traffic to your websites, and acquire new streams of residual income. Learn from Casey the tools, tips, and tricks to make you a pro when it comes to creating your own ebooks and publishing them with Marketing for Amazon Kindle.
- Income-Generating Tactics of List Building Masters Your list is your #1 business asset and has been referred to as your bank account. A well serviced and responsive list however is your retirement account. What you will learn: 1. Getting more clients, 2. Creating a foundation for a 6 figure business, 3. How to build strategic joint venture partnerships














